From mall activations and roadshows to product sampling and promotional campaigns, we deliver strategic BTL solutions that create measurable brand impact.
"The most powerful marketing happens when a brand touches someone in the real world — at the right moment."
Experiences that create advocates, not just customers.
At Midas Touch, we create impactful BTL activations that bring brands closer to their audiences through meaningful, on-ground experiences. Our expertise spans roadshows, mall activations, retail promotions, product demonstrations and experiential campaigns. We have successfully executed roadshows for renowned brands including Croma, Indriya, Mahindra Tractors, TAFE, Tata Motors and Maruti Suzuki, along with engaging mall activations for Reliance Smart Bazaar, KTM and Samsung. From strategy and branding to staffing, logistics, permissions and seamless on-ground execution, we deliver campaigns that maximize brand visibility, customer engagement and business impact.
High-energy dealer meets that motivate channel partners, launch new products and align the sales force — from single-city events to Pan India multi-venue rollouts.
Mobile brand units that travel city-to-city or village-to-village, delivering product demonstrations, trial experiences and brand awareness at scale.
High-footfall mall activations with experiential setups, product sampling, contests, digital integrations and on-ground brand ambassadors driving trial and purchase.
Managed promoter programs, in-store POSM placement, category domination strategies and sell-through campaigns for retail chains across Maharashtra and beyond.
Structured sampling campaigns at residential societies, offices, educational institutions and high-traffic public spaces — designed to maximize trial-to-purchase conversion.
Every campaign is backed by real-time reporting: leads captured, samples distributed, footfall count, consumer sentiment and photographic documentation by city.
Audience mapping, city prioritization, channel selection and campaign KPI definition aligned with your marketing objectives.
Activation design, POSM artwork, experiential structure fabrication, brand collateral and ambassador selection and training.
City-wise deployment calendars, material dispatch planning, venue booking, vendor coordination and contingency preparation.
On-ground supervisors in every city, daily photo reports, real-time escalation protocols and consumer engagement tracking.
Comprehensive post-campaign report with city-wise data, consumer insights, visual documentation and ROI analysis.
Our logistics and vendor network spans 30+ cities. We can deploy a simultaneous multi-city activation with a single briefing and unified reporting.
City 1 looks identical to City 30. Our standardized setup SOPs, training protocols and daily audits ensure your brand looks premium everywhere.
Daily photo reports, city-wise data dashboards and WhatsApp updates from on-ground supervisors so you always know exactly what's happening.
We design campaigns around your business objectives — trial conversion, lead generation, awareness, or channel motivation — with measurable outputs.
Share your campaign brief — cities, objectives and timeline. We'll have a detailed activation plan to you within 48 hours.